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Things that work and don't work on a paysite.
I've always believed the best way of improving your income is to improve your conversion and retention rate. So tried a few things recently, some worked some did not.
Adding more content.
Been buying in and rotating content, over 4 months, works very well. We see the pages the surfer visits before he goes to the join page and mostly it's the Updates page. Seems common sense they see what we are adding and decide it's worth $30 to join. Also retention is creeping up all the time, no big leap but going up. Also returning members are an awesome piece of traffic.
Showing the surfer what he will get.
Last week we opened the site to show the surfer what he will get, they see the thumbs only from the entire site. In a week no change what so ever. Seems showing them what is on the site makes little to no difference.
Strange but true. Will keep it up for a few more days, but don't see it staying.
You would think that if one worked they would both work, but it seems not.
Need to think harder.
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