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Definitely many factors. Jayman and his team did well, Raven is hot, etc etc. and there is also the "lightning in a bottle factor", just like facebook, myspace, youtube etc etc, its something you can't put your finger on, it just happens for one site and not for 1,000 others that try the same thing. Some would call it luck, or fate, destiny, chance, hard work, whatever, but it's like catching lightning in a bottle.. my 2 cents.
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