I often wonder why almost everybody who decides to startup a few paysites
is also playing the affiliate game. In todays market I think unless you have
very deep pockets and a VERY LONG BREATH they will only cost you money
and decrease the chance on success.
Just think about it for a minute.....software, staff, freecontent, cheaters,
support, handling a hurd of mostly ignorant webmasters for approx 30% of
each sale? Unless you´re doing a HUGE volume, have really good average
retentions and realise that it will take you a LONG time till you actually
see profit it will only cost you tons of money, time, patience, drama, etc, etc.
Now if you use HALF of that budget or even less.....buying traffic and marketing
your sites yourself which is a fraction of the cost and will make you a LOT more
money unless you´re REALLY clueless.
Your content won´t be oversaturated....you won´t piss off customers by
attempting to cheat them and thus ruining your chance on a sale or worse
getting complaints from people that DID fall for it.
You can carefully select traffic sources and sites where you want to
promote your sites reaching a MUCH more targetted audience which
will improve conversions and member retention.
I can keep on going sprouting more arguments which will even proof my
point more. Yet everybody seems to just jump on the bandwagon and do
the exact same thing as everybody else.
Of course there are exceptions.....and funny enough I don´t know ANY of
them who fail.......
Am I missing the point here or am I just damn smart
Discuss!
