GoFuckYourself.com - Adult Webmaster Forum - View Single Post - Porn Podcasts? Non-Nude "Mainstream" Campaign? Lightspeed Girls with Clothes On?

evulvmedia · 07-09-2006, 08:31 PM

I want to draw your attention to HBO's podcast advertising:

http://www.hbo.com/podcasts/

They currently have the #1 video podcast on the iTunes music store for Dane Cook's Tourgasm... And here's what's interesting about it: It's got the entire first episode (22:34 length)- HBO is saying "here you go, download it, it's free..." (This while other networks want you to pay $1.99 for some stupid canned sitcom episode with no good production value...)

I am struck by how powerful a marketing campaign this is. I don't know whether it WORKS (?), but it certainly looks great!

Would something like this work in Porn? What if, for example, Steve Lightspeed's girls did a series of, say, 5-10 minute videos NON-NUDE? And put it in a video podcast AND a website promo with additional exposure the way HBO has done.

Something like that would be great to see for a couple of reasons:

1. It bring porn more mainstream, both for the operation that does it and the industry as a whole.

2. The traffic from the advertising would be spectacular because it would be so PURE- having visited no other porn sites, not comparison shopping, having seen no nudity, and deliberatly wanting more...

3. Long-term branding for the operation that does it...

07-09-2006, 08:31 PM
evulvmedia Confirmed User Industry Role: Join Date: Jun 2006 Posts: 441	Porn Podcasts? Non-Nude "Mainstream" Campaign? Lightspeed Girls with Clothes On? I want to draw your attention to HBO's podcast advertising: http://www.hbo.com/podcasts/ They currently have the #1 video podcast on the iTunes music store for Dane Cook's Tourgasm... And here's what's interesting about it: It's got the entire first episode (22:34 length)- HBO is saying "here you go, download it, it's free..." (This while other networks want you to pay $1.99 for some stupid canned sitcom episode with no good production value...) I am struck by how powerful a marketing campaign this is. I don't know whether it WORKS (?), but it certainly looks great! Would something like this work in Porn? What if, for example, Steve Lightspeed's girls did a series of, say, 5-10 minute videos NON-NUDE? And put it in a video podcast AND a website promo with additional exposure the way HBO has done. Something like that would be great to see for a couple of reasons: 1. It bring porn more mainstream, both for the operation that does it and the industry as a whole. 2. The traffic from the advertising would be spectacular because it would be so PURE- having visited no other porn sites, not comparison shopping, having seen no nudity, and deliberatly wanting more... 3. Long-term branding for the operation that does it...