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Originally Posted by TopBucksTrixxxia
Will76, you have to see both sides of the coin. The example you give is for program 'maintenance' it doesn't allow for much growth.
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I think paying a little more and generating word of mouth that you are a good paying sponsor that isn't into hype and shit but wants to give back as much as you can directly to the people who are making you the money is 100X more powerful then contest.
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Originally Posted by TopBucksTrixxxia
Paying people a small % more & not doing any promotions will, if you're lucky, keep you at a comfortable plateau BUT the moment a whale sells his site, decides to test another sponsor or leaves you all together for one reason or another, your forecasts are no longer good/your budget is affected and you've just put your company in jeopardy.
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opposed to spending 60K on an affiliate that gets you 5 signups and switchs to another program next week.
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Originally Posted by TopBucksTrixxxia
Also, when people continue to promote the same sites, the same way and they become comfortable with it - it stops innovation even on the Affiliate side so maintaining the same sales you got comfortable with will also become a struggle..
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not sure what this has to do with my argument of more money vs chances in contesnt.
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Originally Posted by TopBucksTrixxxia
Having more money to spend (as you say, burn) on promotion doesn't necessarily come from 'affiliates' doing better. Managing your costs better - cutting on other forms of promotion & rearranging your budget wiser will allow the allocation of funds for GROWTH which in turn will allow you to give perks *every once in awhile* in order to give back to your affiliates. Then it becomes a cycle - earn, save, invest, grow  |
give back to your affiliates ?????? don't you mean give back to ONE lucky SOB ?