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Originally Posted by DaddyHalbucks
Fair question.
Alot of it is distilled from our experience in owning thousands of domains. We also own a branding company.
Some of the factors we considered:
1. General brandability. The name "MILF LOVERS" naturally sounds good and lends itself to being a recognized brand.
2. Value in web commerce, MILF is the hottest adult niche.
3. Two word length of domain.
4. 'MILF' keyword.
5. .COM extension.
The bottom line: MILF LOVERS would make a great signature website.

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OK.. so you been considering eqivalents like wifelovers.com etc and reflecting on possible revenue worth
But agree DH - it is a good name
