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Old 06-30-2006, 10:31 PM  
Paul Markham
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Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
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The good thing for us is many people think like an affiliate and put the affiliate first plus think if it ain't exclusive it ain't going to work. So they all go down the same route and all look the same.

For the weekend we put up 3 videos a day to see how it would work, http://www.paulmarkhamteens.com/tour/updates.php not saying you can tell from 12 hours but sign ups were good last night.

From a financial POV it makes total sense. We always said we would put up 10 to 12 pieces a week from our own production, this is the "Exclusive and Themed" section. So by doubling that with new non exclusive content, we are running at a cost of $200/$250 a week more. That's chicken feed. Think of getting 20 more sign ups or re billers a week and it's nothing. Think of keeping one good affiliate sending traffic and it's money well spent.

Look at some of the threads on this board. Companies spending $1,000s to get new affiliates. What do they achieve in terms of KEEPING those affiliates? I'm looking at it from a different angle, putting the member first and when that works the affiliate benefits.
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