If you are looking to make a DVD that is playable in DVD players, with or without menus, it must be converted to MPEG-2 format. The process is actually called "encoding"
This page has a sort of step by step outline of the process, including links to some freeware that will help.
http://www.newcyberian.com/howto/dvdauthoring.html
For encoding TMPGEnc XPress is a neat little product -- not too expensive, but there are many more in higher price range.
Encoder here:
http://tmpgenc.pegasys-inc.com/en/product/te3xp.html
Good tutorial here:
http://www.afterdawn.com/guides/arch...ress_guide.cfm
Jimmy