What a sad end to a brilliant marketing strategy that was just about to snowball into something big.
Everyone fucks up flog, even CTB has I would wager.
All you can really do is learn from it and apply those lessons to whatever you choose to do next.
Good luck in whatever comes next and please don't continue this trend (assuming it's all real). It was definately the right thing to own up to it, so there's that.
Remember that brotherhood is a sacred bond that should never be tampered with. You have nothing if not your mates imo. I also think in this day and age there are very few people who feel this way, but it IS important.
