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You need to budget how much you can afford to spend starting up, then add another 200% contingency for when you start out, buy feeder, prod is crap and your site is back to 500 hits a day after the feeder runs out. Seriously.
The general quality of feeder is getting lower and lower as more sites spring up solely to generate traffic, rather than just skim it off established ones. You may end up spending more than you think.
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