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Of course they will use whatever was the catalyst for their activism as a tool. That's how to turn a negative event into something positive..like the parents of kids who get hurt on unsafe baby equipment using that event as a platform to further their cause-making safe baby equipment. I know it's an apples and oranges comparison, but to expect them to sit home and do nothing when they feel so strongly about something is really unrealistic. If my son was killed in the war, and it made my voice louder than the other anti-war cryers, damn right I'd be using that to get my message across.
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