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Originally Posted by 2HousePlague
The bigger the "value", the longer the retention. Why is that so hard to grasp.
2hp |
We know by giving affiliates more money we retain them longer.
We know by giving content store clients more value we retain them longer.
We know by giving paysite members 2 new videos and 4 new image sets a day we retain them longer.
Just trying to get this trial thing decided on.
I've looked at it long and hard and there are two ways to pay for it. Upsell a guy who would only spend $3 when he joined or shave one way or another. What are the returns on trying to upsell a guy who would not spend $30 compared to upselling a guy who would spend $30?
What is the magic formula that says a guy spending $3 will spend more money, over a period of time, than a guy spending $30 a month?