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Discuss what's fucking going on, and which programs are best and worst. One-time "program" announcements from "established" webmasters are allowed.

 
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Old 05-09-2012, 03:16 PM   #1
Captain Kawaii
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Pitching the Dimwits

Great article...
http://smallbusiness.yahoo.com/advis...t-selling.html
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Old 05-09-2012, 07:22 PM   #2
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Great article. I suffer from over-wordiness sometimes, but it gives me great organic search results.
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Old 05-09-2012, 09:22 PM   #3
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Not bad but it seems a bit outdated... it really seems like the kind of article you would have seen in a 1999 issue of Fast Company.

For those too lazy to read: dumb down your sales pitch so a child could understand it.
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Old 05-09-2012, 09:25 PM   #4
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That sure is a long article that can be summed up with:

"say less and keep it simple."

Author needs to take his own advice.
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Old 05-09-2012, 10:42 PM   #5
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Quote:
Originally Posted by Captain Kawaii View Post
I deal with this often when prospecting new clients... so much so that no matter what content we write or videos we make, they just need the simplest and almost stupid answer
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Old 05-09-2012, 11:59 PM   #6
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Yeah, the article appears a bit outdated but when looking at very successful corporate sites I see they take the authors comments to heart.

I am not sure which is better though, "throbbing wet vagina" or "monster labia squirter"
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Old 05-10-2012, 12:18 AM   #7
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That sure is a long article that can be summed up with:

"say less and keep it simple."

Author needs to take his own advice.
Good point, only a search engine bot will read that...........

I think online you basically need both. At the beginning a very simple idiot's guide in bullet point format and then a Markhamesque (without the gratuitous repeats of $3,000 every 10 words) wall of text just for the bots.
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