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05-30-2013, 04:34 PM
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Registered User
Industry Role:
Join Date: May 2013
Posts: 1
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Ad-server question
Hi , I'm new here
 I'm coming from non-adult advertising industry. Interested to know, if adult industry have something like Google DFP platform(free) for managing display advertising on site(s). I see that gfy uses openx platform for this, but most sites puts agencies tags directly in html. All non-adult world advertising moving to RTB platforms and most of publishers distributing their media using ad-servers between several ad agencies. After registering in several adult ad platforms, I see that most traffic buying done by direct-flat purchase. Also publishers puts directly tags of 1 ad agency and not trying to distribute it between several platform, which seems strange for me. Maybe it just doesn't work this way in adult or I'm missing something ? Thanks  |
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