Originally Posted by st0ned

Typically I see smart links benefiting those that don't have the ability, time, or know how to optimize their own ads/offers.

For those of us who are setup for our own internal optimizations we yield better results from optimizing individual offers.

Smart links generally optimize traffic as a whole (all affiliates grouped together) and since I have optimized a ton of traffic/sources individually I can tell you that not all have the same winning offers.

We offer a customized "smart link" which we optimize manually per traffic source which generally yields better results for our pubs. We only do this in certain cases however.