Quote:
Originally Posted by fuzebox
Backwards way of looking at it. When buying traffic you have to find the offer that converts the source, not the other way around.
As a product owner you're romantic about your own offer, which doesn't work in the traffic broker marketplace
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It can work both ways obviously. Finding an offer that converts on a given source is easier thou than finding traffic that would convert on a specific offer. But there is no reason for it not to work either way.