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Originally Posted by The Porn Nerd
The same thing happened to the DVD market. Prices remained stagnant while costs and piracy went up making the cost of making them not profitable. It actually amazes me anyone is still shooting content these days (the ones not subsidized by the big tubes).
I've read the only way to succeed at raising prices is to have a long term strategy. meaning you will lose Members at first but they will come back in time. That never worked for me. I keep things where they are and just try to add value. For those shooting content weekly I don't know how they do it anymore. And yet new paysites open all the time. Makes you wonder. LOL
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The DVD market was completely different they had a huge cost of entry barrier in the tens of thousands. After starting my first site I wanted to supplement with DVD income and laughed when they quoted me $12k as the lowest entry point for one DVD release. All the middlemen became so greedy they priced themselves, and the platform, almost out of existence. Then prices went down but it was too late.
One method to raising prices is to start a new site, themed with a modern designed and providing new content in your best niche then promote it with your member base. Dressing up an old site gives current users a different perception then going to a fresh new modern entity.