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In my head I think more of web 2.0, but when I use that in front of clients they get a puzzled look. I say HTML5 and they nod their head. I don't think they know the difference, but they've probably at least heard of HTML before so they THINK they're following you.
I've found success in saying a crisp, clean look with cool features that work even on your phone. Just depends on the client I guess.
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